Pete Hill, founder of Petvictus, has developed a cat feeding bowl that reduces food waste and keeps food fresh in warmer weather. Thanks to support from two EDRF funded programmes, and approval for investment from Dragon’s Den’s Deborah Meaden, Peter will be inspiring others wanting to bring their inventions to market at our next WINN Wednesday event this November. Even brilliant new products don’t sell straight away because people generally don’t like change. However, if you can give them confidence in that product and make them see the value then they will start to want it. It is thanks to the support of the Proof of Concept and WINN programmes that people have this confidence in Petvictus products and can see the real value they can make to their lives."

Pedaldish Food Bowl | Free UK Delivery - PetPlanet Petvictus Pedaldish Food Bowl | Free UK Delivery - PetPlanet

We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused. Peter spent two years developing Pedaldish, experimenting to find the ideal size and shape for the ramp and bowl. The prototype didn’t work very well. No matter how much Sellotape I used, it always leaked. But my inventing mindset wasn’t quashed. Pedaldish keeps pet food in a sealed container with a flap lid. A cat or small dog can open the lid by stepping onto the ramp. Inside is a shallow bowl for a single portion of meat and a deeper bowl for larger meals. Biscuits stay crunchy, meat stays moist and the sealed dish also contains the smell of food.Deborah Meaden and Pete connected over their love of cats. She was concerned about the product competition. He assured her of the product’s effectiveness and how much food and money it saved owners.

Pedaldish Food Bowl | Free UK Delivery Petvictus Pedaldish Food Bowl | Free UK Delivery

Petvictus is a pet accessories company started by Peter Hill in 2016. The primary items that were sold and brought to the Dragons’ Den were the Pedaldish and the Katfone. Every summer, I camp out in the woods by a beach. It was there, in 2007, I created the world’s first self-heating camping bath. Two large pails of water placed above six candles and a four-foot storage container with bubble bath nearby. The cat lunchbox, which opens when the cats weight hits the pedal After appearing on Dragon’s Den in 2013, the company secured a deal with Boots and launched Skinny Tan in Spain, Canada, South Africa, and Dubai.A service provider that automatically switches gas and electricity consumers to a cheaper deal when the contract ends WINN brings innovators together, acting as a catalyst to create connections and collaborations across the diverse business landscape of Worcestershire. Worcester-based pet product inventor, Peter Hill, was seen securing an investment on BBC programme Dragons’ Den on Sunday 16 September for his innovative pet products ‘Pedaldish’ and ‘Katfone.’ The Pedaldish is a food bowl that seals off the food unless pressure is applied to the pedal. The pedal is depressed when the pet (cat or small dog) approaches the dish to eat. The lid then lifts up and the fresh food is available. If you just want a no-nonsense mountain bike at an attractive price point, the Canyon Neuron AL 6 is a very good answer.