Lush is a supporter of direct action, animal rights operations including Sea Shepherd. [70] Lush has been a supporter of anti-taxation-avoidance grouping UK Uncut. [71]

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B Never Too Busy To Be Beautiful" was an experimental brand launched in 2003 by Lush. [16] The first B Never store opened in 2003 and was located on Carnaby Street in London, [16] before Lush expanded to opening 205 stores overseas. [17] B Never closed its stores in 2009. [18] Recent history [ edit ] History [ edit ] Early years [ edit ] The original Lush store, located in Poole, Dorset, UK. The store also houses a Lush Spa, accessed via the door on the left. Beginning in 2020, Lush North America faced criticism for union busting and poor working conditions. In September 2020, Lush workers in Toronto launched a campaign to unionise. [95] [96] Employees complained about having their voices stifled by the company; facing retaliation for speaking out; having pay well below a living wage; and unfairly barring some employees from stability and benefits by abusing the company's seasonal contract policies. In response, Lush handed out anti-union leaflets, held captive audience meetings, and allegedly targeted union organizers. [96] This is in contrast to the company's ethical buying policy, which states the importance of collective bargaining. Workers United Canada Council, the union representing Lush Workers, filed charges against the company in both the United States and Canada. The charges allege that the company's actions in response to the union organizing drive, as well as retaliation against individual employees was unlawful. [97] [98] Lush North America was officially acquired by Lush UK in 2021, but as of 2021 [update] these issues remain unchanged. [ needs update] See also [ edit ] In 2023, the company partnered with Nintendo and Illumination to make cosmetics based on The Super Mario Bros. Movie. [32] Business structure [ edit ] The Environment Possibility Award conferred the "Award of Earth Defender" to Lush in 2020. [64] Boycott Israel Controversy [ edit ]

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The company follows a "no advertising policy", in which it does not spend money on TV campaigns or celebrity endorsements, and instead relies heavily on user-generated content. [37] However, the company partnered with drag queens from RuPaul's Drag Race alumnae Kim Chi, Detox and Shea Couleé in the holiday season of 2018 to create photo campaigns for their new products. [38] Products are also advertised through staff engaging in "random acts of kindness", where they are allowed to give away products to customers. [39] Lush states that it does not have a target demographic, and that as a brand it is "trying to make [its] stores welcoming to all". [40] Products [ edit ] Scott, Ellen (23 January 2020). "Lush launches All The Wild Things koala soap to raise money for wildlife in Australia". Metro (newspaper). Lush Cosmetics wins award for "above and beyond" commitment to fighting animal testing". Humane Society International. 9 April 2018 . Retrieved 10 June 2020. Di Trolio, Gerrard (6 April 2021). " "Ethical" Brand Lush Cosmetics Is Actually a Terrible Place to Work". Jacobin. a b Slade, Darren (28 July 2015). "Mark and Mo Constantine on the 20-year success of Lush". Bournemouth Daily Echo . Retrieved 17 September 2020.

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Hammett, Ellen (29 May 2019). "Vegan beauty: How conscious consumers are driving innovation in ethical cosmetics". Marketing Week . Retrieved 25 September 2020. Lush to close all of its stores across the UK and Ireland tonight". Bournemouth Echo . Retrieved 15 April 2020. Co-founders Mark Constantine and Liz Weir met in the 1970s and subsequently set up a cosmetics business. Constantine began training as a hairdresser and, after completing his training, began working for Elizabeth Arden in London. [4] [5] Constantine began working at Marc Young's Beauty Salon in Poole, where he met Liz Weir, who was freelancing at the salon as a beauty therapist. Weir and Constantine started their own business selling natural hair and beauty products. [4] [ when?] Ciment, Shoshy (11 December 2020). "Lush Leadership Rejects Union Despite Supporting Them For Other Companies". Business Insider.a b Saner, Emine (20 June 2018). "How the Lush founders went from bath bombs to the spy cops row". The Guardian . Retrieved 19 July 2018. Smell LUSH and save hen harriers!". www.rspb.org.uk. The Royal Society for the Protection of Birds . Retrieved 14 September 2015. Lifestyle | LUSH". Lush. 1 May 2023. Archived from the original on 1 May 2023 . Retrieved 1 May 2023.

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Liffreing, Ilse (15 May 2018). "Why Lush features men and women alike in its marketing". Digiday . Retrieved 18 June 2020. a b McVea, Anna (November 1995). "Animal Welfare - the right price for Beauty". North West Evening Mail. a b PoliticsHome.com (1 June 2018). "Sajid Javid slams 'irresponsible' cosmetics chain Lush over 'spycops' campaign". PoliticsHome.com . Retrieved 2 June 2018. Ko, Christina (11 December 2019). "Harvested in Hong Kong: why global beauty brand Lush is shopping local to make its products sustainable and environmentally friendly". South China Morning Post.Cosmetics chain Lush comes under fire for selling London riots inspired perfume". Evening Standard. 25 August 2015 . Retrieved 14 September 2015. OBE for Dorset couple who founded cosmetics firm Lush". BBC News. 31 December 2010 . Retrieved 17 September 2020. You might know us as the inventors of the bath bomb, but there’s more to this great-smelling, partly employee-owned, family-run company than pioneering cosmetics. We put our people first and fight cruel practices like animal testing, promote regeneration, and show that it is what’s inside that counts. We believe in happy people making happy soap, putting our faces on our products and making our mums proud. EDT, Seren Morris On 3/23/20 at 9:53 AM (23 March 2020). "These are the companies still paying their employees while their stores are closed". Newsweek . Retrieved 15 April 2020.

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Andy Hayes (1 June 2018). "Outrage over Lush ad campaign as cosmetics firm claims police are 'paid to lie' ". Sky News. London . Retrieved 1 June 2018. In 2006, the REACH legislation was proposed by the European Union and contained legislation that Lush believed would increase animal testing. The cosmetics company wrote to its European customers and also ran an in-store marketing campaign, asking for postcards objecting to the legislation be sent to MEPs, a move which resulted in 80,000 Lush customers sending postcards. [68] In December 2006, Lush protested outside the European Parliament in Strasbourg, by dumping horse manure outside the building. [69]

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Neville, Simon (25 February 2022). "Lush closes Ukraine stores as invasion takes hold". The Independent . Retrieved 27 April 2022. (subscription required) People are at the heart of our business. We want you to enjoy and challenge yourself, build a career, and teach us what we don’t know. In return permanent staff get a 50% staff discount, 6 month parental leave, 20 days (or more) holiday and are part of our Employee Benefit Trust. Krause, Amanda (31 January 2020). "People are begging Lush to make more of its sold-out Koala-shaped soap that benefits animals affected by Australian bushfires". Insider.