That, the company believes, will be a winning formula: “Heineken Silver's taste profile and its premium, uncompromising quality the Heineken brand is known for, gives the new product an edge over competitors. Heineken UK managing director Rob Marijnen said: "Heineken has a long tradition in the UK and is one of the most popular beers here. Heineken’s signature taste comes from the original recipe that features three key ingredients: barley, hops, and pure water, all complemented by the unique Heineken A-yeast. year old me thought it was great, it was also a major sponsor of the European Champions League, so I guess through marketing I always had a fondness for it.

Made with natural ingredients, and at 4% abv, heineken silver delivers a balanced profile and smooth taste. Elion (student of Louis Pasteur) to develop Heineken a yeast for Bavarian bottom fermentation, the HBM (Heineken's Bierbrouwerij Maatschappij) was established, and the first Heineken brand beer was brewed. With its 4% alcohol by volume (ABV), Heineken Silver is crafted with malted barley, water, and a ‘small but significant extra ingredient’, Heineken's signature A Yeast.On 15 February 1864, [ citation needed] Gerard Adriaan Heineken (1841–1893) [3] bought De Hooiberg (The Haystack) brewery on the Nieuwezijds Achterburgwal canal in Amsterdam, [4] a popular working class brand founded in 1592. uk accepts no liability for inaccuracies or misstatements about products by manufacturers or other third parties. Heineken Silver is made differently than Heineken Original,” Borja Manso, Vice President of Marketing for Heineken Brand USA, told us. Heineken’s master brewers created their world renowned lager in 1873 and continue to brew it the same way ever since.

Heineken® Silver has been brewed with craftmanship to have star quality, natural ingredients, Heineken®’s famous A-yeast and pure malt, as well as sustainably sourced barley that supports HEINEKEN®’s wider commitments to Brew a Better World. Our natural A-Yeast produces a fruity flavor that is key in making the Heineken you know and love, and is filtered out after fermentation. In 2013, Heineken joined other alcohol producers as part of a producers' commitments to reducing harmful drinking. It is the flagship product of the company and is made of purified water, malted barley, hops, and yeast.million Heineken®s are enjoyed daily in 192 countries, making it the world's most international beer. It was evaluated positively in terms of taste, with "almost the same taste" as the full-alcohol version, even though Heineken does not claim it to be of the same taste.